Mad World on Kritik: Mad Men Season 5.13
"You've Come a Long Way, Baby"
Guest Writers: Lauren M.E. Goodlad and Caroline Levine

Monday, June 11, 2012

Leo Burnett’s 1968 ad for Virginia Slims    
[The twelfth in the Unit for Criticism's multi-authored series of posts on Season 5 of AMC's Mad Men, was posted prior to the publication of  MAD MEN, MAD WORLD: Sex, Politics, Style, and the 1960s (Duke University Press) Eds. Lauren M. E. Goodlad, Lilya Kaganovsky and Robert A. Rushing. Kritik welcomes anonymous comments so long as commentators choose an identification such as initials or a number. We also welcome you to check out our series of posts on Season 4 of Mad Men which begins here and ends here.]

"You've Come a Long Way, Baby"

Guest Writers: Lauren M. E. Goodlad (English/Unit for Criticism) and Caroline Levine (Wisconsin)


In a plangent moment from Season 5’s finale, “The Phantom,” Pete Campbell tells his story to a lover who believes she is talking to a stranger. It is the second time this season that Pete’s life has become the subject of fiction: in “Signal 30” (5.5) he was the inspiration for Ken’s transition from science fiction to a bleak narrative of suburban despair. It is all the more fascinating, then, that the opportunity to tell his own tale finds Pete describing himself as the would-be hero of a rather different genre, the Bildungsroman. That is, when Beth asks why Pete’s “friend” had an affair, he replies: “Well…he needed to let off some steam, he needed adventure….he needed to feel that he knew something, that all this aging was worth something because he knew things young people didn’t know yet.”

This gesture toward Bildung is important to Mad Men’s viewers for at least two reasons. According to Franco Moretti, the Bildungsroman—usually translated as the “novel of development”—is modernity’s archetypal narrative form. That is to say, while the actual conditions of modernity entail never-ending transformation subject to the demands of technological and economic change, youth’s destiny (as in the classic examples of Goethe’s Wilhelm Meister or Austen’s Elizabeth Bennet), is to mature. The function of the Bildungsroman, therefore, is to reconcile youthful desire to social demands and--in so doing--to portray modernity’s ceaseless change through the guise of a human story of meaningful growth and compromise. The function of the Bildungsroman, in other words, is to make men like Pete believe that “all this aging is worth something.”

For the very same reason, Mad Men has generally resisted this formal compromise: the show has been a Bildungsroman without the Bildung,” or as Lilya Kaganovsky wrote in her post on this season’s premiere, a series in which “nobody grows wiser,” “only older.” That has especially been the case for Don who, while never quite young, has managed to trump the ephemerality of youth through seemingly boundless self-invention. At the end of Season 4, when Don impulsively proposed to a young woman he hardly knew, he seemed more than ever to be rejecting maturity (Faye Miller) in favor of a fantasy of self-creation.


But Season 5 has had more than a few surprises.

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Mad World on Kritik: Mad Men Season 5.6
"A Study in Orange"
Guest Writer: Lauren Goodlad

Monday, April 23, 2012

[The fifth in the Unit for Criticism's multi-authored series of posts on Season 5 of AMC's Mad Men, posted prior to the publication of MAD MENMAD WORLD: Sex, Politics, Style, and the 1960s (Duke University Press) Eds. Lauren M. E. Goodlad, Lilya Kaganovsky and Robert A. Rushing]


"A Study in Orange"

Written by Lauren M. E. Goodlad (English/Unit for Criticism)


The title of Mad Men’s sixth episode this season, “Far Away Places,” echoes the 1948 Bing Crosby classic. But insofar as it leads viewers to anticipate the kind of glamorous business trip Don took with Betty in “Souvenir” (Season 3, Episode 8), the song’s yearning for real-life encounters with foreign lands is a feint. Although the episode explores far-off places of sorts, the journeys it takes in this rather complicated segment of Mad Men are more psychic and cultural than geographic. “Far Away Places” does not embark on real trips to Rome, or China, or Spain--though it does take us tripping. And in what has become a veritable leitmotif for Season 5, its most memorable tableaux are illusions.

Last week the show put us squarely in male fantasy terrain when Pete, hard at work with an obliging call girl, chose “You’re my king” over other equally tawdry clichés. Episode 6 opens with Abe’s suggesting that Peggy, nervous about her presentation for Heinz, join him at a showing of The Naked Prey. “You're gonna resist the chance to see Cornel Wilde naked?” he asks. Reviewing the movie in 1967, Roger Ebert called The Naked Prey the kind of “pure fantasy” in which an urbane white man, “set loose naked in the jungle,” discovers to his delight that he can “outrun half a dozen hand-picked African warriors.” Poor Abe. He has taken up Kinsey’s mantle of a white man engaged by the aspirations of the 60s with more humility than the often pompous Paul. Abe is clearly frustrated by Peggy’s distracted focus on work. But does he really want to see this movie?
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The Ends of History, "History Without Ends"
Guest Writer: Ezra Claverie

Friday, February 17, 2012




[On February 10, 2012, the Unit for Criticism partnered with the Trowbridge Office on American Literature, Culture, & Society for a symposium, The Ends of History. The below contribution is from Ezra Claverie. It is the second of two in a series of grad student posts published on the event.]

“History Without Ends”

Written by Ezra Claverie (English)

I have forgiven myself for assuming that the 10 February symposium, The Ends of History, would deal with what Giorgio Agamben calls “the Hegelo-Kojèvian idea of an end of history.” A look at some of the Unit’s suggested background readings showed me my error, though it might be fairer to say that it made me realize that the wordplay of the symposium’s title had offered me two readings of the noun end, and I had taken the wrong one. These are not “ends” in the sense of completion, where a process ceases (in, say, a utopia or, perhaps, a sustainable liberal commonwealth); these are “ends” as opposed to means, the ends of “doing” history—as in methodological historicism. If historicism is the use of history as “theory” in Jonathan Culler’s sense—that is, the techniques and assumptions of one discipline brought usefully to bear in another—then the question that the participants in this symposium all seemed to ask was, what kind of historicism should literary scholars do, and why?

One answer is that they should do “surface reading” which could be conceived as a shallower kind of historicism. In articles available on the Unit for Criticism’s webpage, two speakers at the symposium, Stephen Best and Heather Love (along with Best's co-author Sharon Marcus) argue from comparable perspectives that the dominance of the “hermeneutics of suspicion” has inflated critics’ self-importance leading scholars to fancy themselves as prophets who reveal the meanings encrypted in texts, while simultaneously blinding these very same scholars to meanings hiding in plain sight on the text’s surface. A more polemical variation on this argument is found in Rita Felski’s essay. But, as Rachel Buurma noted in her lecture, the only speaker to advocate against historicism explicitly is Walter Benn Michaels.

Unsurprisingly, then, a recurring topic at the symposium concerned the distinction between a detached and “antiquarian” historicism (to use the adjective Michaels introduced into the discussion of Best’s paper on Toni Morrison’s A Mercy), and an ethically and politically committed brand of historicism—which might possibly but not necessarily take its cue from an identitarian politics such as the aim to recover the stories of marginalized or silenced populations. For Americanists this might center on the lost or diminished voices of slaves in the Americas though, from a different point of view, historian Andrew Sartori (whose paper was read at the conference by Zack Sell in History) pointed to African responses to the imposition of capitalist structures in the imperial era. In discussion and in his paper, Michaels argued that understanding the past is neither sufficient for nor even necessary to changing the present. In particular, understanding the historical origins of the high levels of economic inequality in the United States is well and good, he argued; but it does not tell us what to do next, and it does not do that work for us. Most of all, Michaels argued, identitarian focus on race and the history of slavery loses sight of the fact that inequality is increasingly a question of class rather than race. Neither the presenters nor the audience seemed satisfied with Michaels’s more polemical claims—including Best, whose published arguments in favor of “surface reading” did not appear to tally with Michaels’s position against the history of race in particular and the use of historicism more generally. Nonetheless, those claims did lead to the most energetic discussions of the day.

The claim that racial history is antiquarian may seem simply false to some, but Lauren Goodlad offered a useful way of getting past the debate when she suggested that even an antiquarian historicism could be pedagogically important. Our undergraduates, she pointed out, do not necessarily understand that the world in which they live is significantly different from the world of thirty years ago (or 130 years ago): that is, they often don’t understand that the common sense of any given period has, historically, changed over time, with so-called conventional wisdom often (as it is now) in contest. “Mere” antiquarian history, which strives to reconstruct past events and structures of feeling, enables students to formulate their own political opinions—once they are able to realize that the status quo is not (and has never been) either natural or eternal.

My own experience as a teacher of film bears out the significance of these questions. Many times I have interrupted students whose urge to analyze “deep” phenomena blinds them to the obvious:

CINEMA TEACHER: So what do these [camera] framings of the gunfighters do here?

STUDENT: Well, the outlaw is like, a wanderer between the city and the wilderness, which is why he’s wearing a hat—hats are a product of civilization—even though we can still see the mountains behind him. And he’s from Red River, which is probably something about communism and the Russians—

CINEMA TEACHER: Yeah, but in the reverse shot, you can see the mountains behind the sheriff, too, and the mountains are out of focus in both shots. And the sheriff is also wearing a hat. But over the sheriff’s shoulder you can see the stagecoach waiting, and it’s in focus. Let’s just talk about what we see and hear during these two shots—then let’s talk function, then let’s talk motivation.

So, yes, “surface reading” makes sense: for students as well as teachers in the humanities.

Yet, I would add that arguments about motivation, why a certain technique appears in an artwork, can and should use historicist methods, especially in the classroom. In the above story, is the camera technique salient without knowing that two years earlier, the same production company made a successful (but now largely forgotten) spy film using the same personnel and equipment? Does the western’s supposedly distinctive mountain landscape enter plain sight because the producers shot the film in a location where the costs of labor were low (say, the right-to-work state of North Carolina), or in a country without any movie industry (say, the Canary Islands)—far from the usual locations where Hollywood and Cinecittà shoot their horse operas?

Thus, even non-suspicious research into the histories of production and reception can give our students wider bases on which to interpret texts, whether those interpretations lean toward formalism, “symptomatic” reading, or some blend of the two. Love’s call for “descriptive reading” that is close but not deep may require the descriptive inputs of “antiquarian” history–even as students are enabled to understand (pace Goodlad’s point) that the conditions of textual production and reception are not and have never been eternal.

My hypothetical student’s impulse to find latent or hidden political meanings is not blameworthy, but students imitate their teachers whether or not they have mastered the hermeneutic techniques that their teachers use with such apparent ease. We might do well to rein in our desire to map the submerged part of the iceberg for our undergraduates, until we have carefully mapped the part that anyone can see, and maybe we should convince them that our surface mappings are thorough and accurate before we send them into the depths.
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The Ends of History: Lauren M. E. Goodlad's Opening Remarks

Monday, February 13, 2012

[On February 10, 2012, the Unit for Criticism partnered with the Trowbridge Office on American Literature, Culture, & Society for a symposium, The Ends of History. Published below are the symposium's opening remarks from Lauren M. E. Goodlad, Director of the Unit for Criticism.]

Welcome everyone to this February 2011 Winter symposium, a product of the Unit for Criticism’s ongoing partnership with Gordon Hutner, American Literary History, and the Trowbridge Office on American Literature, Culture, & Society. For their invaluable support, I also want to thank the College of Liberal Arts & Sciences, the Illinois Program for Research in the Humanities, the Department of English, and the School of Literatures, Cultures, & Linguistics; I want to thank J. B. Capino, the Unit’s Nicholson Associate Director, for all of his support and the Unit’s Research Assistants, Mike Black and mc Anderson for their indispensable contribution to the organizing and publicizing of this event. I also thank the distinguished scholars who have gathered here today from campuses as far as UC Berkeley and as near as University of Illinois, Chicago; and the Illinois moderators and closing roundtablers who will be participating today. Not least of all I thank this wonderful audience for joining us this morning.

The last time I had the pleasure of convening a co-organized winter symposium with Gordon it was two years ago and the topic was serial television: in particular AMC’s Mad Men. Mad World: Sex, Politics, Style and the 1960s, the collection of essays that grew out of that event is now in production with Duke University Press. It may seem to be a very different kind of topic, except of course that Mad Men is a show about history: American history, the history of the 60s, global history, feminist history, civil rights, and above all—as my co-editors Lilya Kaganovksy, Rob Rushing, and I argue in the introduction to the volume—the history of the present-day neoliberalism which we continue to inhabit today. Mad Men is also a formally interesting television text: highly aestheticist, and demonstrably—indeed, for some, addictively—serial. Whatever their particular engagements with past and present, when audiences engage serial forms, following storylines that develop slowly over time, part of what they experience is a kind of formal allegory of the actuality of living in history.

This is to say that forms and formalism are not, as has sometimes been postulated, antithetical to history and historicism. Rather, since form and history stand in relation to one another, formalist and historicist standpoints should occasion dialogue. In the months leading up to the organizing of this conference Gordon and I observed a number of critical questions pressing us to consider the relation of form and history: for example, Franco Moretti’s work on digital archives; Bruno Latour’s question of why critique has run out of steam; mounting interest in formal structures such as the web, matrix, network, or tree; Rita Felski’s ongoing critiques of the hermeneutics of suspicion, and Sharon Marcus’s and Stephen Best’s wonderfully stimulating special issue of Representations, "The Way We Read Now." The result was this symposium and the occasion to invite this veritable dream team of speakers all of whom are working at the cutting edge of this topic. I am really excited about this event.
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Letter from the Director, Spring 2012

Monday, January 23, 2012

posted under , , by Unit for Criticism
Dear Colleagues,

As my previous mails may have already suggested, there is much good news afoot for the Unit for Criticism! Last week we launched our new Criticism & Interpretive Theory fellowship program (deadline 3/2); and our events for this semester include a February 10 winter symposium, The Ends of History, organized with the Trowbridge Office on American Literature, Culture, & Society; as well as a faculty/grad seminar, co-organized with IPRH and faculty in Art History and Sociology (about to begin on Thursday, January 26). The seminar will meet 5 times over the course of the semester for conversations in anticipation of BEYOND UTOPIA? Art, Theory, & the Coming of “Spring,” an April 26-27 conference on aesthetics, politics, and new revolutionary movements, featuring keynote lectures from Bonnie Honig (Northwestern), Saba Mahmood (Berkeley), and Eyal Weizman (Goldsmiths). On behalf of myself, Nicholson Associate Director J. B. Capino and the Unit’s research assistants, Mike Black & mc Anderson, I welcome you to take part in these events as well as to follow some of our doings on Kritik, the Unit’s weblog. I also want to mention that Mad World: Sex, Politics, Style & the 1960s, co-edited by Lilya Kaganovsky, Robert A. Rushing, and me, a project that began with a February 2010 winter symposium, is now in production with Duke University Press.

The Ends of History explores the interaction of formalism and historicism and includes papers by Srinivas Aravamudan (Duke), Stephen Best (Berkeley), Rachel Buurma (Swarthmore), Manu Goswami (NYU) , Heather Love (Penn), and Walter Benn Michaels (UIC) as well as a closing roundtable with Illinois colleagues in American Indian Studies, English, French, and History. The day before the symposium, on Thursday 2/9 at 3:30pm, Aravamudan will lead a seminar on “The Character of the University”: if you would like to register, there are still a few slots open (simply reply to this mail and we will add you on a first-come/first-serve basis). Later in the month we join the Program in Jewish Culture & Society to host a workshop with Eitan Bar Yosef (Ben Gurion) whose work-in-progress on Zionist fantasy and the modern urban landscape, is part of the semester-long BEYOND UTOPIA? series of events.

On Friday March 2, we partner with the Institute of Communications Research in welcoming Lawrence Grossberg (UNC)—one of the Unit for Criticism’s founding members—for a CAS/MillerComm lecture at the Spurlock Museum Auditorium. On Monday 3/12, Unit affiliate Maggie Flinn (French) speaks on “Banlieutopia” in 1930s cinema with a response from Tamara Chaplin (History). March closes with yet another collaboration: on 3/29 we join the Center for Middle Eastern & South Asian Studies in welcoming Joshua Landis (Oklahoma) for “Syria and the Arab Spring”—a second CAS/MillerComm-sponsored lecture at Spurlock. On April 2, Unit assistants Mike & mc host a grad student conference on “Technology in Theory & Practice”—paper proposals are welcome through 2/17.

In addition to the three keynote lectures, the BEYOND UTOPIA? conference includes papers from Mohammed Bamyeh (Pittsburgh), Romand Coles (Northern Arizona), Angelia Haro (Duke), Noha Radwan (Davis), Jeffrey Skoller (Berkeley), Phillip Wegner (Florida), and Rebecca Zorach (Chicago). The readings for the seminar, most of which are ready for downloading from the Unit’s website, include publications from all of these visiting scholars as well as selections from Fredric Jameson, Jacques Rancière, Mike Davis, Bernard Harcourt, and Slavoj Žižek. The seminar is open to all faculty and students and if you have not already “registered” I welcome you to do so by replying to this email. Along with my wonderful co-organizers, JB, Dianne Harris (IPRH/Architecture), Irene Small (Art History), Zsuzsa Gille (Sociology), and Markus Schulz (Sociology), I look forward to your joining us.

Please write to me, JB, Mike, or mc if you have any questions for us or any suggestions concerning the Unit’s present or future programming. It is always a pleasure to hear from you.

Lauren
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Freedom and Its Discontents: Lauren M. E. Goodlad's Opening Remarks

Monday, May 2, 2011

posted under , , , by Unit for Criticism

Paris in 1968
[On April 28 and 29, 2011, the Unit for Criticism partnered with the Social Dimensions of Environmental Policy Initiative, and the Program in Arms Control, Disarmament, and International Security for a conference, Freedom and Its Discontents. Published below are the conference's opening remarks from Lauren M. E. Goodlad, Director of the Unit for Criticism.]

Greetings, everyone.

It’s my very great pleasure to welcome you here to the opening of our spring conference, Freedom and Its Discontents, which is the collaborative effort of the Unit for Criticism & Interpretive Theory, the Social Dimensions of Environmental Policy Initiative, and the Program in Arms Control, Disarmament, and International Security. I’m Lauren Goodlad, Director of the Unit, and I want to thank you for joining us this sunny morning.

As many of you know, every spring the Unit for Criticism partners with other programs on campus to put together a series of collaborative events, and this year’s group--with whom it has been my great pleasure to work since last summer, includes Jesse Ribot, Director of SDEP; Colin Flint, former director of ACDIS; Elena Delgado, affiliated with Spanish and the Center for Latin American Studies; Christopher Higgins, in Educational Policy; and Rob Rushing, associate director of the Unit.

These are the people who got together beginning last summer to think about freedom and its discontents and to figure out how it might make sense to take up the topic as the center of a multidisciplinary seminar and conference--the end result of which was the seminar which met for the last time this past Monday and today’s and tomorrow’s conference: bringing together geographers, political theorists, literary critics, critical theorists, and historians, and musicians working in a variety of methodological and regional fields.

Along the way we received the support of co-sponsors, large and small, without whose help we would not have been able to assemble the outstanding scholars we have here today from the United States and Canada.

On behalf of myself and my co-organizers I want to thank the College of Liberal Arts & Sciences, the Center for Advanced Study, the Illinois Program for Research in the Humanities--sponsors of this morning keynote lecture--the Center for Latin American & Caribbean Studies, and the following programs and departments: English; Education Policy, Organization & Leadership; Spanish, Italian, & Portuguese; Comparative & World Literature; Jewish Culture & Society; French; Political Science; History; Slavic Languages & Literatures; Latina/Latino Studies; and Germanic Languages & Literatures.

I also want to thank the Unit’s Grad Assistants, Mike Black and Kathy Skwarczek, on whom Rob and I rely for everything from the design of the lovely poster and program for today’s conference (among other events) to tech support and organizing details of every sort.

But a great deal of gratitude is also owed to the many faculty members and graduate students--affiliates of the Unit for Criticism--who joined us (several attending all five meetings during a very busy semester), enriching our collective discussion of this most familiar and elusive of topics: freedom.

When I was a kid, around 9 I think, my mom used to let me watch re-runs of Star Trek every night after dinner--with the result that my earliest and, to this day still, my most reflexive thoughts about freedom are from a particular Star Trek episode which I now know first aired in March 1968 and is called “The Omega Glory”.

If you are of my generation--or just geeky--you will know in this episode Kirk and Spock are on an alien planet, Omega IV, and are imprisoned along with this alien couple in animal skins. As they try to escape by loosening the bars in their prison,Kirk says that they must keep on “working...if we’re ever going to regain our freedom.”

To which the big guy in the animal skin, hitherto mute, speaks out--in a deep voice to which I can’t possibly do justice. “Free-dom?,” he says. “Free-dom?...That is worship word. Yang worship. You will not speak it.”

To which Kirk, never one to skip a beat when dealing with aliens in animal skins, replies, “Well, well, well. It is our worship word, too.”

As you will no doubt surmise, this is one of those many Star Trek episodes which offers not so subtle commentary on the current Cold War even while supposedly depicting the far-off future. Because Omega IV just happens to be the scene of a postwar apocalyptic clash between Orientalized warriors called “Kohms” and Teutonic-looking “savages” called "Yangs". And, as usual, there is a rogue federation officer who has “gone native” and abandoned the Prime Directive.

I’ll spare you the full details except to say that when Kirk shocks the Yangs by knowing the words to the Pledge of Allegiance, he and Spock deduce that the Kohms are the descendants of “Communists” and the Yangs of “Yankees” indicating that, centuries before, the Omegans had a conflict exactly like the one going on between the US and Soviet Union in 1968, only on Omega, subsequent biological warfare left the Yangs as savage bearers of the US liberal creed.

The episode concludes when Kirk is put to the test by being asked to repeat the words to the “E Plubnista” which at first he can’t remember--but which he eventually recognizes as the Preamble to the US Constitution--"We the People"--allowing William Shatner to read aloud the document with a hammy gravitas that should leave John Boehner weeping with envy.

At the end of the episode the Yangs are ready to regard Kirk as a deity, but he commands them to stand tall and listen to him read more of the Constitution aloud. These words were not meant to apply just to “Yangs,” he lectures them, but to “Kohms” as well; and on that note of blithe universalism the crew leaves, Prime Directive more or less intact, confident that that Yangs and Kohms will now cooperate in rebuilding their war-ravaged planet.

So one thing we learn from this perverse pop culture memory of mine is that reading the Constitution aloud in defense of freedom seems to have signified a soft, mainstream, TV-friendly liberalism in the United States of the Lyndon Johnson years (this would have been contemporaneous with the peak of American aggression in Viet Nam); whereas now, though the props have remained virtually the same--a flag, a white guy with a tan, and a copy of the “E Plubnista”--freedom seems to have drifted from the presumed universalism, sooner or later, of liberal values and institutions to the freedom from liberal values and institutions, Medicare, Social Security, and progressive taxation chief among them.

In our seminar this semester we considered conceiving these competing constellations of freedom as the positive and negative liberty that Isaiah Berlin sketched in his famous 1958 lecture--itself a reaction to Fascism and Stalinism though ostensibly a debate with the ethico-political legacy of Kant and Hegel.

What was clear to everyone is that while a proactive “freedom” can generate a host of discontents which we see, for example, in the cold and hot wars subtending Star Trek’s narrative of supposedly benign international federalism, the reduction of freedom to negative and individualistic perspectives has facilitated a host of discontents including racial and gender inequality; the political and cultural tyranny of powerful elites; the fomenting of neo-imperial violence; and the devastation of environments—physical, animal, and human.

But then, as we also discussed, there are other conceptions of freedom as non-domination which are neither purely negative nor positive in the overbearing sense Berlin described--for example, the kind of liberty that John Stuart Mill associated in 1859 with the freedom to participate, disagree, and even be eccentric; or the kind that Hannah Arendt associated with the faculties of imagination and judgment. And then too there is the kind of existential freedom that, as Jean-Paul Sartre believed, human beings were “doomed” to experience as the condition of living in a post-metaphysical universe, reminding us that there was more going on in 1968 than Star Trek.

“To raise the question, what is freedom? seems to be a hopeless enterprise" wrote Hannah Arendt in her famous essay, “What is freedom?”, and yet, as she well knew, raise the question we must since questions of freedom demonstrably underlie the major challenges including the call for human rights and civil liberties for citizens and non-citizens alike; the promise of social justice across races, ethnicities, nationalities, classes, genders, and sexualities; and the need to spread sustainable economic development, create peace and security for all, and ensure environmental flourishing across the globe—concerns central to the work of the scholars we’ll be listening to today and tomorrow.

So raise the question we will.
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Letter from the Director, Spring 2011

Thursday, January 20, 2011

posted under , , by Unit for Criticism
Dear Colleagues,

Happy Martin Luther King, Jr. Day and Happy New Year! I hope you are keeping warm and snug, and I know you are keeping busy as we all rev up for another full-throttle semester in Champaign-Urbana. This spring the Unit for Criticism’s organizing theme is “Freedom and Its Discontents” including a faculty/grad seminar that begins on January 25 (a separate announcement will follow with complete details), and a 4/28-4/29 conference co-organized with the Social Dimensions of Environmental Policy initiative (SDEP) and the Program in Arms Control, Disarmament, and International Security (ACDIS). Yet another highlight of the topic is a Nicholson Distinguished Visiting Scholar lecture and seminar with Nancy Fraser (New School) on 2/28-3/1 which SDEP is helping us to organize. As always at this time, we are updating our website with full details and background readings for these and other events and I will write again as we complete the process. But please read on for more detailed information about these and other events.

The Freedom and Its Discontents faculty/grad seminar—open to all interested Illinois scholars—begins on 1/24 at 8pm in the IPRH Seminar Room (lower-level) with classic readings by J. S. Mill, Hannah Arendt, and Michel Foucault. Four additional meetings are scheduled for 2/7, 3/7, 4/4, and 4/25 including readings by our keynote speakers: Svetlana Boym (Harvard), Audrey Kobayashi (Queen’s College), and Linda Zerilli (University of Chicago), as well as by five additional invited speakers (see below). Your hosts for the seminar—as well as the organizers of the Freedom and Its Discontents conference—are Colin Flint (Geography/ADIS), Elena Delgado (Spanish/GWS/Center for Latin American, Caribbean, and Iberian Studies), Christopher Higgins (Educational Policy), Jesse Ribot (Geography, SDEP), the Unit’s Nicholson Fellow Associate Director, Robert A. Rushing, and me. I want to take this opportunity to thank this wonderful group for their hard work, expertise, and inspiration thus far, and urge you all to join us for what promises to be a most rewarding multi-disciplinary seminar.

In February, the Unit is pleased to join the Trowbridge Office in welcoming Donald E. Pease (Dartmouth) for a 2/14 lecture entitled, “Re-Mapping the Trans-National Turn in American Studies.” (Yes, we know it is Valentine’s Day, and we at the Unit are all for love: so we hope you’ll splurge on chocolates and champagne after the lecture, never stopping to regret what you did for American Studies.) Along with IRPH and the CFA, we are planning a roundtable conversation on Graduate Studies at the University of Illinois for which the tentative date is 2/16—details to come. On February 19, the Unit’s energetic Graduate Assistants, Mike Black and Katherine Skwarczek, will join the British Modernities Group in hosting New British Geographies, a multi-disciplinary one-day graduate student conference. The month will close with Nancy Fraser’s exciting Nicholson lecture, “Marketization, Social Protection, Emancipation: Re-Reading Karl Polanyi in the 21st Century,” beginning with an introduction by Zsuzsa Gille (Sociology/REEEC). On 3/1 Fraser will share her work in progress during a luncheon seminar, which IPRH and SDEP are helping us to organize (details about registration to come). Please write as soon as you wish if you would like the opportunity to spend time with Fraser while she is on campus.

Also in March we are pleased to be co-sponsors of a 3/9 CAS MillerComm visit by Andrew Flinn (University College London), as well the hosts of the Unit’s bi-yearly faculty lecture, by JB Capino (English/Asian American Studies/Media & Cinema Studies). The lecture, “My Brother is Not a Pig: Philippine Cinema against Empire” will include a response by Augusto Espiritu (Asian American Studies/History/Latin American & Caribbean Studies).

In addition to the keynotes by Boym, Kobayashi, and Zerilli, the 4/28-4/29 Freedom and Its Discontents conference includes papers by a number of leading interdisciplinary speakers: Jo-Marie Burt (George Mason), a specialist in state violence, human rights, and social movements in Latin America; David M. Hughes (Rutgers), an anthropologist and geographer of Southern Africa working on the relation of culture, politics, and political economy on environmental and physical landscapes; Elaine Hadley (Chicago), a literary scholar of nineteenth-century liberalism and war; Scott Kurashige (Michigan), a historian of Asian American and African American urban history and social movements; Abdi Samatar (Minnesota), a geographer working on democracy and development in East and South Africa; and our own Cris Mayo (Education Policy), whose multi-faceted research includes a nearly finished project on gay/straight alliances in public schools. I am also absolutely delighted to announce a musical performance which will be part of the Freedom conference by percussionist Jason Finkelman (Dance) and bassist Yosef Ben Israel.

Please feel free to write with any questions about these events, bearing in mind that I will write again with sign-up information and a complete syllabus for the seminar, with word of our updated website, as well as an invitation for guest bloggers on Kritik. If you have not already done so, please have your name added to the Unit’s email listserv and/or consider “friending” our Facebook page. Let me add that, for me, the very best part of all of these events is the chance it gives me to work with so many of you. If I have not yet met you—especially if you have ideas you’d like to propose for the Unit’s future programming—please write to me or introduce yourself at the first opportunity. I am always keen to schedule a coffee with anyone interested in the Unit and its affairs.


With very best wishes for a wonderful 2011.

Lauren
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Mad World on Kritik: Mad Men Season 4.13
"Groundhog Day"

Monday, October 18, 2010

posted under , , , , , , by Unit for Criticism
[This first of two final entries in our multi-authored series of posts on the fourth season of Mad Men, was posted prior to the publication of MAD WORLD: Sex, Politics, Style and the 1960s (Duke University Press), is co-written by Lauren Goodlad and Rob Rushing, The second entry, a follow-up from Lilya Kaganovsky, appears next.]

"
GROUNDHOG DAY"

Written by Lauren M. E. Goodlad (Unit for Criticism/English) and Robert A. Rushing (Unit for Criticism/Italian/Comparative Literature)

In the 1993 movie Groundhog Day, Bill Murray plays Phil Connors, a narcissistic weatherman with an itch for his producer Rita, played by the fetching Andie McDowell. In the words of Wikipedia, “during a hated assignment covering the annual Groundhog Day,” Connors “finds himself repeating the same day over and over again. After indulging in hedonism and numerous suicide attempts, he begins to reexamine his life and priorities.” In the end, a wholly reformed Connors wins Rita’s love, breaking the cycle of repetition. Fans of the film will remember that Connors’ entrapment in the events of a single day, with his own moral agency the only variable that changes, is signaled by an alarm clock on his nightstand waking him each morning to the same tune: “I Got You Babe,” the 1965 pop hit by Sonny and Cher. When the new-model Connors wakes up to find Rita beside him, he knows that Tomorrowland has finally come.

And Don Draper?

Season 4 of Mad Men vividly poses the question of whether Don can make the kind of change which made Groundhog Day “a tale of self-improvement” which emphasizes “that the only satisfaction in life comes from turning outward and concerning oneself with others rather than concentrating solely on one's own wants and desires.” When we first find Don in the season premiere (“Public Relations”), he is so devastated by the ruin of his marriage and family that he has temporarily lost his mojo—his inspired knack for selling.

The art of selling (and the practice of salesmanship as art) has always been the core of Don’s character, whether he is selling fur coats, Lucky Strikes, and the Kodak carousel, or—that most crucial of all commodities—Donald F. Draper. Season 4 sees Don descend into alcoholism, a sad caricature of his former self, before finally steadying himself through the symbolism of journal-writing and swimming (4.8, “The Summer Man”). The episode is remarkable for its introduction of voice-over, enabling Don to narrate parts of his story like a latter-day Jane Eyre. When he passes the chance to bed Faye Miller on their first date, telling her “That’s as far as I can go right now,” he signals the potential for a new kind of Don: Reader, I am different now.

But, while Mad Men has always been a neo-realist narrative (adapting the forms of nineteenth-century serial fiction to television), it has never been a classic Bildungsroman in which the narrative arc coincides with the protagonist’s moral growth. Indeed, Don’s morality has always been the subject of debate since he is both an anti-hero (the “handsome two-bit gangster” Faye describes in “The Summer Man”), and a character with an almost Nietzschean potential to creatively transcend his hollow milieu. The show’s genius is to convince us that while Don is a fraud by every measure we can imagine—a liar, a seducer, even a coward at times—he is also better than the world that made him. We must believe in Don’s nobler instincts and thrill to his moments of transcendence even while knowing that if he ever sustained them, he would no longer be Don—and we would no longer be watching Mad Men.

Marriage to Faye would mean a Don who has outgrown the fantasy of replacing the mother he never knew—quite literally a whore—with the “beautiful and kind” “angel” he describes to Betty after he torpedoes her modeling career in Season 1 (Episode 8 “Shoot”). It is a fantasy of wedlock that creates the need for a fantasy of escape as Don repeatedly splits himself between the man who provides for the angel in his house, and the man who craves stronger femininities like those of the bohemian Midge, the professional Rachel, and the ballsy Bobbie Barrett.

One of the most moral characters ever depicted on Mad Men, Season 4’s Dr. Miller holds out the prospect of monogamous romance—Ah, love let us be true to one another!—along with a turn from the gendered separation of spheres which doomed the Draper marriage, as it does most unions that find a man telling his wife, “It’s my job to give you what you want” (“Shoot”). Miller’s professional gift is to know what people desire even before they know it themselves (she is the first person to cast Don as a “type,” and predicts that he will remarry within a year). If on one level this makes her just another player, her efforts to separate the intimacies of private life from the instrumental relations of a “stupid office” strike us as sincere.

The conflation of love and work has come up before in Caroline Levine’s post on Episode 11 (“Chinese Wall”), and it reaches a kind of apotheosis when Don diverges from the path of health, openness, and growth which Faye has represented throughout this season. In “Tomorrowland” Ken Cosgrove becomes the surprising exemplar of a principled refusal to use his father-in-law to win a new client: “I’m not Pete,” he insists, adding that his wife “Cynthia is my life, my actual life.” Later, Ken and Peggy express the distinction between work and love with their gleeful but unerotic embrace when they land a new account.

Don’s engagement to his secretary Megan, is explicitly marked as repetitious first by Roger Sterling (“See, Don? This is the way to behave,” Roger says, implicitly referring to his own marriage to a young secretary), and later by Joan (“It happens all the time” and “he’s smiling like a fool, like he’s the first man who ever married his secretary”). Ironically and recursively, in last year’s third episode (“My Old Kentucky Home”) it was Don who was calling Roger a fool.

Don’s following in Roger’s footsteps has been a recurring theme throughout the season. It is the central narrative twist of the sixth episode, “Waldorf Stories” (in which Don’s hiring of Danny Siegel after drinking too much parallels Roger’s hiring of the young Don). And it persists in Don’s taking to journal-writing while Roger composes his risible memoir, Sterling’s Gold. Most poignant of all, when Don first climbs on top of Megan in “Chinese Wall,” the camera cuts to the loveless Sterling home—anticipating the tomorrow that Season 5 may yield.

Though Don—as ever gaga in California—may believe that his impromptu proposal is heaven-sent by Anna Draper, it seems all too clear that Megan is not the “right woman,” like Rita in Groundhog Day, who can liberate him from the cycle of repetition. Indeed, every episode of Mad Men begins with precisely this narrative: in the iconic credit sequence the world dissolves and collapses, and Don falls, only to find himself miraculously reconstituted with a cigarette in one hand and—one assumes—a drink in the other. Like his son Bobby who wants to visit Tomorrowland (a Disney exhibit that opened in July 1955), Don does not seek the tomorrows of what Ken calls “actual life.” He seeks the fantastic, non-existent tomorrows conjured up by theme park planners and ad execs like himself. As always with Mad Men’s depiction of California as magic kingdom, Tomorrowland is not a realistic future, with all of its promise and menace, but an infantile withdrawal from the present.

Whereas the season ends with Betty ready to admit that the future augured in last year’s haunting "Shahdaroba" sequence has not turned out to be “perfect,” it leaves Don, who “only likes the beginnings of things” at the very crest of fantasmatic bliss. More keen to sell himself on marriage than to sell to clients, Don upstages Peggy’s professional coup with the kind of engagement he once called “foolish.” In the brilliant seventh episode, “The Suitcase,” Don and Peggy sealed their platonic bond and mutual dedication to work over an ad for Samsonite. But Don now believes that he can have it all. The secretary who caught his eye at the end of “Hands and Knees” and craftily seduced him in “Chinese Walls,” is now not only Maria von Trapp (a better version of Betty’s maternal angel), but also Peggy to boot (she has “the same spark as you,” Don tells his incredulous protegé).

On some level, of course, Don understands that Tomorrowland is an illusion, but without ever being consciously aware of it. Early in the episode, he makes his pitch to the American Cancer Society, and they ask him why he boldly (and unilaterally!) withdrew the firm from cigarette advertising. He tells them, “I knew what I needed to do to move forward.” But in fact Don knows exactly how to not move forward, both personally and professionally, precisely because this is what advertisers understand best. Advertising, we have been told repeatedly this season, is what negotiates between our desire and our conscience, allowing us to gratify ourselves and salve our consciences at the same time. It mediates, as Faye says, what people want to do, and what they think they ought to do.

Hence, cigarette advertisers know just how to snare a teenage market, though Don’s explanation applies at least as much to himself as it does to teenage smokers: cigarette advertisers offer “a two-pronged attack, promising adulthood and rebellion. But teenagers are sentimental as well.” He suggests a campaign showing children and parents together, while making it clear that the parents—thanks to their smoking—are “not long for this world.” The chairwoman objects: “But [teenagers] hate their parents!” She has realized that an appeal to the future, to avoiding a tomorrow without parents, is fruitless—it’s all conscience, without the gratifying desire. Don reassures her: “They won’t be thinking about their parents. They’ll be thinking about themselves—that’s what they do. They’re mourning for their childhood, more than they’re anticipating their future.”

In other words, we can sell people self-pity and narcissistic self-interest under the guise of altruistic love. That’s a product Don himself—just like his cigarette habit—can’t give up. The “tomorrow” that Don wants to sell to potential smokers is a fantasy, not in the sense that it doesn’t exist, but precisely in the Disney sense: a gratifying playground of self-interest and escapism. In this way Don’s New York Times gambit in last week’s “Blowing Smoke,” is not so much deconstruction as reconstruction of the show’s famous pilot, “Smoke Gets in Your Eyes.”

Don's teenage rube is, of course, Don himself, even if he doesn’t recognize it. And this lack of recognition may be why he is doomed to repeat, like Phil Connors, an endless cycle of “hedonism” and, figuratively at least, “suicide attempts.” Mad Men has always used its advertising campaigns as a way of speaking about larger thematic concerns, as well as a way of talking about what’s happening inside its characters. At its very best, the show portrayed Don as simultaneously completely manipulative and completely sincere, talking about himself and the product, but also –in a more self-referential vein—about the viewer and the show, all at once.

But lately, Mad Men has reached beyond the realism that made its early seasons so novelistic. This may be inevitable for a show so wholly cathected to a narrative of secret identity which has already been thrice revealed (by Pete in Season 1; by Anna, retrospectively, in Season 2; and in the kind of denouement that makes the serial form so engrossing, by Betty in the last season). By now Don’s secret has exhausted itself and Season 4 has found the show’s inventive writers experimenting with different forms. The Mad Men of this season is more formally eclectic, more melodramatic (the panic attack that leads to Don’s confession), and more self-referential (the playful feint in last week’s episode which makes us think Don is returning to journal writing when he is pulling off the kind of stunt which worked in “The Chrysanthemum and the Sword”). Yet, for all its experiments, the season has not been more attentive to people of color: one hopes that the regrettable departure of Carla may find next year’s season including the show’s first principal African-American character.

Season 4 has also seen the show’s foray into meta-textual references (as Sandy Camargo noticed about the allusion to Mad Men’s own Emmy nominations in “Waldorf Stories.”) This is the same kind of reference that we find in the music chosen for the credit sequence of this season’s finale. As Don lies in bed, turning uneasily to look at his nightstand, the tune we hear, of course, is “I Got You Babe.” To be sure, the song is just the sort of kitschy sentimentalism that expresses what we think about Don’s marriage, and, though he is not young, impoverished, or long-haired, it is from 1965. But, like Don’s telling glance at the nightstand, the song surely points to Phil Connors’ “wake-up call,” both literal and metaphoric, in Groundhog Day.

Don will have to repeat this story, evidently, unless and until he finally gets it right.
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Letter from the Director, Fall 2010

Sunday, August 22, 2010

posted under , , by Unit for Criticism


Dear Colleagues,

Once again it’s my great pleasure to welcome you back after summer and invite you to take part in the Unit’s programming this fall. The Unit has a busy autumn calendar that Associate Director Rob Rushing and I hope you will enjoy. Before I turn to those events, I want to offer an official welcome to Geography and Musicology, the latest programs to affiliate with the Unit for Criticism, as well as our new (2009-10) faculty affiliates: Francis Boyle (Law), Patrick Bray (French), Maggie Flinn (French), Feisal Mohamed (English), Justine Murison (English), Chantal Nadeau (GWS), Lisa Nakamura (Asian American Studies/GWS/ICR), Hina Nazar (English), Yasemin Yildiz (German), Julia Saville (English), and Eleonora Stoppino (Italian). This year Kathy Skwarczek will complete her second term as a Unit Graduate Assistant and be joined by a new assistant, Mike Black (English). We thank Carl Lehnen for his terrific service last year and wish him the best with his dissertation fellowship. I’m also pleased to remind you that the Unit’s most recent publication, a special issue on “Comparative Human Rights: Literature, Art, Politics,” derived from our February 2009 symposium on that topic, appeared this summer in the Journal of Human Rights.

Our first event this fall, on Monday 9/13, is an 8pm Author’s Roundtable devoted to discussion of Kathleen Woodward’s Statistical Panic: Cultural Politics and Poetics of the Emotions (Duke 2009). Woodward, who is Director of the Simpson Center at the University of Washington, Seattle will be joined by two faculty respondents—Ericka Beckman (Spanish/Comparative Literature) and Jane Desmond (Anthropology/GWS/ International Forum for US Studies)—along with grad student respondent Elizabeth Hoeim (English). The details for these and other fall Unit events, as well as the selections from Statistical Panic, will very soon be available on the Unit’s website—which is being updated at breakneck speed by our trusty GAs.

Also in September we welcome Elaine Freedgood (NYU) who will deliver the Marx lecture for this year's Modern Critical Theory lecture series on Wed. 9/22 at 8pm in English Rm. 104. (The complete schedule for the series will soon be available on our website.) We have arranged for Professor Freedgood’s visit to coincide with the Geographies of Risk conference (9/23-9/24), an interdisciplinary event organized by Spanish, Italian, and Portuguese. Finally on Monday 9/27 we invite graduate students to join us for a pizza night at the IPRH for those wishing to learn more about the Unit’s programs for graduate students.

This October we are excited to host our first-ever Nicholson Distinguished Visiting Scholar, the Italian philosopher Roberto Esposito, author of groundbreaking works including Bios: Biopolitics and Philosophy (2008). Esposito will join us for an 8pm lecture in the Levis Faculty Center on Monday 10/ 4, “The Dispositif of the Person,” and a morning seminar on Tuesday 10/5, co-organized with the IPRH, on the topic “Community and Violence.” I will write again soon with background readings for the lecture and registration information for the seminar. There will also be numerous opportunities to meet with Professor Esposito, so please contact me if you are interested in sharing a meal with him during the 4 days he will spend on our campus.

On Monday 10/11, the Unit welcomes Judith Halberstam (USC) to our campus for a lecture co-organized with the Holocaust, Genocide and Memory Studies Initiative. Halberstam’s 8pm lecture, “The Killer in Me is the Killer in You: Homosexuality and Fascism” will take place at Levis Faculty Center. (Note that our colleagues in the Program in Jewish Culture and Society have also scheduled a Tuesday 10/12 workshop with Halberstam which you can learn about by consulting their website.) Also in October, Todd McGowan (U of Vermont), who will deliver the 10/26 Lacan lecture for the MCT lecture series, will also lead a 10/26 panel, co-organized with Media and Cinema Studies, on the topic “Christopher Nolan’s Dark Worlds.” In yet another exciting October event, the Unit is collaborating with Anna Stenport and Germanic Languages and Literatures for a visit from Toril Moi (Duke). Moi’s 8pm lecture for the Unit, “What Does it Mean to Claim that Sex, Gender and the Body are Socially Constructed?,” will take place on Thursday 10/28 at Levis.

On Friday 11/5 we welcome Amy Kaplan (U Pennsylvania) for a CAS/MillerComm lecture that the Unit has helped to organize in collaboration with the International Forum for U.S. Studies: "Exodus and the Americanization of Zionism." Later in the month Gabriel Solis, Director of Musicology here at Illinois, will deliver “Moving Beyond Preservation: ‘Traditional’ Music, Arts Institutions, and Modernity in Papua New Guinea,” a 10/29 lecture at Levis with a response from Jodi Byrd (American Indian Studies/English).

In December, the Unit hosts Dana Polan (NYU), for a second Author’s Roundtable, on Thursday 12/9, devoted to discussing Julia Child’s The French Chef, forthcoming form Duke UP. Joining Polan for this event will be faculty respondents Larry Schehr (French), James Hay (Media & Cinema Studies/ICR), and grad student respondent Jing Jing Chang (History). Rumor has it that the Unit will plan a Friday 12/10 Dance Party in an as yet undisclosed location to celebrate the end of the semester: we hope you will join us for another demonstration of the physical prowess and overall joie de vivre of the Unit’s faculty and grad students.

And since it is never too early to begin thinking about Spring, please keep open April 28 and 29, the dates of our Spring ‘11 conference, Freedom and its Discontents. Our partners so far in organizing the events and seminar on this topic are Elena Delgado (Spanish/Center for Latin American & Caribbean Studies), Colin Flint (Director of the Program in Arms Control, Disarmament, and International Security/Geography), and Jesse Ribot (Director, Social Dimensions of Environmental Policy/Geography). We are already looking forward to a keynote lecture from geographer Audrey Kobayashi (Queens University) and an associated visit at the end of February from political theorist Nancy Fraser (New School). More news on Freedom and its Discontents as it develops!

Let me take this opportunity to say that the Unit warmly welcomes the participation of all faculty, grad students, and other interested members of the UI community. If you have any questions or suggestions about our programming and other activities please email me or set up an appointment for us to meet. I also welcome emails from individuals wishing to spend time with any of the many interesting scholars we have invited to our campus.

With all best wishes for a productive and stimulating fall semester,
Lauren



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Mad World on Kritik: Mad Men Season 4.3
"Bad News"

Monday, August 9, 2010

[The third in our multi-authored series of posts on Mad Men season 4, published before the publication of MAD WORLD: Sex, Politics, Style and the 1960s (Duke University Press).]

"BAD NEWS"

Written by Lauren M. E. Goodlad (Director, Unit for Criticism/English)

There is a scene in the 1956 movie, The Man in the Gray Flannel Suit, in which three men, one of whom is Thomas Rath (Gregory Peck), walk into a business meeting wearing nearly identical gray business suits. The film is referenced in Season 2 of Mad Men (Episode 9, “Six Month Leave”) when Jimmy Barrett spots Don and says, “Well, if it isn’t the man in the gray flannel suit.” Furious at Jimmy for telling Betty about his affair with Bobbie Barrett, Don answers the comedian with a punch in the face.

Despite some interesting parallels, Don’s story is very different from Rath’s. Although Rath is, like Don, a suburban commuter with a wartime secret, the threat he faces is the mass-marketed conformity of postwar America. This has never been a serious problem for Don who, from the start, has been something of a rock star: his well-tailored suits a mark of masculine panache, not corporate subordination. Then too, Rath saves his soul and his marriage by telling the truth about his past, and putting family before professional ambition. Needless to say this is not Don’s story. Indeed, Season 4 of Mad Men has, so far, been the tale of a man who loses everything after telling the truth.

As Don says to Anna Draper in Episode 3 (“The Good News”), the minute Betty “saw who I really was she never wanted to look at me again.” Eventually Anna says, “I know everything about you. And I still love you.” These lines arrive at an interesting point in the narrative. For while Season 4 opened with the perennial question, “Who is Don Draper?,” the truth is that we viewers, like Anna, know everything there is to know about Don. And we have continued to watch him—if not quite to love him. But it is getting harder: and, quite frankly, Episode 3 was not good news.

I do not mean simply that the news is not good for Don, though it clearly is not. For years we have watched him in the long free fall depicted in the opening credits. In the last two weeks we have seen him hit bottom. As a married man, with a beautiful wife and family to anchor him, Don was a figure of dizzying disencumbrance: a Madison Avenue flâneur. As a divorcé living alone in Greenwich Village, he is drinking too much and relying on a small army of obliging women, from his housekeeper Celia, call girl Candace, and secretary Allison, to Phoebe, the young nurse who lives down the hall.

Now, by Episode 3, you might say (to paraphrase Oscar Wilde) that he is lying in the gutter, but not looking at the stars.

Of course, Don’s decline makes perfect narrative sense. The first two episodes are artistically compelling, no matter how disturbing (at times) to watch. In last week’s episode, as my colleague Rob Rushing wrote in his splendid post on Mad Men’s love affair with color, the storyline of a not-so-merry Christmas in 1964 is shot through with jolts of gorgeous design.

Rob’s thoughts on the tension between self-conscious aestheticism and realist narration—the object of which, as Henry James famously pronounced, is to “compete with life”—may prompt us to think about the various devices through which dramas like Mad Men invent televisual forms to do the work of omniscient narration. Through such conventions, serial television approximates the complexity of novels like James’s Portrait of a Lady (1881), or my own favorite Mad Men precursor, Gustave Flaubert’s Madame Bovary (1856), both of which, much like today’s “quality television,” appeared serially before being published in volumes, like a boxed set of DVDs.

In Episode 2, Don’s one-night-stand with his secretary, a sad violation of his own professional ethic, is interrupted by the scene of Sally looking out her suburban window before she gets into bed. Is she still thinking of the Santa Claus whom she knows will not be home for Christmas this year (as in the letter Allison read to Don at the office)? Sally’s palpable loss inflects her father’s slide into alcoholic self-pity. Don has always been a selfish bastard and self-deceiver, but he has also had a perverse integrity that accounts for the many almost Nietzschean moments in which he transcends the surrounding void. And he has often been a tender father.

Sally’s interpolation into the scene on the couch does not exonerate Don. But, like the work of a realist narrator, it puts the viewer in mind of the emotional situation subtending this sorry affair. Given Don’s capacity to push the past behind him, Allison and Sally will doubtless suffer longer for his misdeeds than he does. But he does suffer and—what is far more important—the confluence of these different notes of suffering “competes with life.”

The best episodes of Mad Men are like this: synchronic units embedded in a diachronic storyline. Through the magic of seriality, the richly layered “chapters” that compose each season, thematically unified by narrative care, stand alone artistically, even while contributing another piece to the puzzle. Typically each episode concludes with a song, chosen for periodicity as well as explanatory power.

Thus, Season 3, Episode 7 (“Seven Twenty Three”) closes with “Sixteen Tons,” including the classic line, “I owe my soul to the company store.” The song reflects on a storyline that finds Don forced to sign a contract with Sterling Cooper against his will. In the same episode, the besotted Don hallucinates an encounter with his dead father Archie, a flinty farmer who tells him a hillbilly joke and mocks his son’s upper-middle-class profession: “Look at your hands. They’re as soft as a woman’s. What do you do? What do you make? You grow bullshit.”

Another such episode is Season 2, Episode 12 (“The Mountain King”) which introduces Anna as the one person in Don’s life whom he trusts well enough to ask for advice. With Anna’s encouragement Don decides to return to Betty (from whom he has been estranged since she learned of the affair with Bobbie Barrett). The song this time, another country and western number called “Cup of Loneliness,” raises the possibility of redemption “from sin.”

We have not seen Anna since the “The Mountain King.” So when Don returns to her in the current episode, the title “Good News”—a literal translation of the Old English gospel—reminds us how elusive redemption has been for this pilgrim who grows bullshit for a living.

“Good News” ostensibly looks to Anna to facilitate another turning point in Don’s life. But her words of encouragement for the man she calls Dick—“I’m so damned proud of you”—are hopelessly out of touch. Under her nose he betrays her trust, trying to hit on her niece Stephanie whom he has known as a girl. Where Anna’s grasp on Don’s meditation in an emergency was strong in “The Mountain King,” this time around it’s her older sister who pins him down, rebuking this Dick for not keeping his pants on, and reminding him that he is powerless to save Anna from cancer.

Elsewhere in the episode “good news” takes the form of a “magnificent year” for the fledgling ad agency. And for Joan, the good news is that the two “procedures” she has undergone in the past should not prevent her from becoming pregnant. In an oddly ironic moment, her usually loathsome husband shows a competence we have not yet seen, regaling Joan with a hillbilly joke while tending her injured finger. (It is the same kind of joke Archie Whitman tells Don while mocking his woman’s hands—connecting Don and Dr. Harris for the first time since the latter raped his future wife in Don’s office.)

With the visit to Anna over, Don cancels his trip to Acapulco and spends New Years’ Eve on an airplane, drinking. When he returns to the office—always the place Don goes to collect himself—he finds Lane Pryce who has just learned that his wife has left him.

I suspect some viewers enjoyed the ratpack-meets-Bill-and-Ted adventures that follow. Don and Lane get drunk at the movies and Lane shouts Japanese-sounding nonsense. Don and Lane drink some more at a restaurant and, with Don’s offer to find him a “lady friend” for the evening, Lane abandons his reserve, leaps up from his chair, and slaps “a big, Texas belt buckle” across his groin—the huge steak he lacks the appetite to eat. Later at a nightclub, a young stand-up comic mocks the pair—calling them “George and Martha”—until the arrival of their hired dates elicits a correction: “I guess I was wrong; you’re not queers, you're rich.”

As I have written before of Don, “Though superficially a ‘man’s man,’ he does not long for intimacy with other men.” He has only rarely taken part in male bonding rituals—and never at the office where he maintains fastidious distance from high jinks of any kind (recall his absence during the lawn mower debacle in the sublime Season 3 episode, “Guy Walks into an Ad Agency”). But just as he erred last week in prevailing upon a female employee for sexual gratification, so this week he ignored his advice to the departed Sal Romano: “Limit Your Exposure” (Season 3, Episode 1, “Out of Town”).

My point is not that Don should not make mistakes (when has he ever failed to make them?). Neither do I object to Don's having sex with prostitutes, and certainly not to his liking to be smacked around. Who would begrudge Don Draper the chance to indulge in erotic forms of contrition? Nor is the issue that Don and Lane should not console one another in their loneliness: we have seen Don and Roger in their cups like this before.

No, the bad news for me is the egregious artistic weakness of this episode as it follows these antics (yes, egregious, the word that Lane’s ex-secretary does not understand). “Good News” does not “compete with life” because, if truth be told, I do not believe it. Almost everything about this episode felt wrong to me: as though a script for Mad Men had been shopped out to the winner of a Banana Republic competition.

Consider the pathetic attempt to seduce Anna’s niece on her mother’s driveway because she is so “beautiful and young.” The Don of the past exerted more self-control; and unlike the credible one-night-stand with Allison, no circumstances were offered to explain such pure lechery. Yes, Don is broken, but he has not been body snatched. Why would he risk hurting Anna or driving a wedge between them for something so fleeting?

Even the music was off kilter: why bring “Old Cape Cod” to mind in an episode shot in Southern California? Better still, why conclude this episode with a television soundtrack instead of the usual period song? In fact, a good choice was already on hand in “The House of the Rising Sun,” briefly heard at the nightclub and admired by Janine—even though she doesn’t go to Barnard.

Although Bob Dylan recorded this song in 1961 it was the Newcastle rock group, the Animals, whose supremely soulful version of this ballad of a “poor boy” with “a gamblin’ man” father went to number one in 1964:

Oh mother tell your children
Not to do what I have done
Spend your lives in sin and misery
In the House of the Rising Sun.


It may seem like a quibble but the underuse of this song seems to me to perpetuate Mad Men's tin-eared relation to rock and roll, a subject it has noticeably--not to say egregiously--marginalized. It is as though the show--even as it ages Don, and presents him in the most abject light--is afraid to show us what a real rock star looked like in 1964: the kind who might appeal to Janine and Stephanie. In one of several scenes that fall flat for me, Don and Stephanie spar about politics and he tells her she can combat the "pollution" of advertising if she "stops buying things." The problem is, I don't believe either of them: not him when he tells her that she is in charge; not her when she tells him that she might stop buying.

No, just this once it is me who stopped buying.

I have been watching this show with such unadulterated pleasure, I have become a kind of Conrad Hilton: tetchy and demanding.

Did you hear that Mr. Weiner? When I say I want the moon, I expect the moon.
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