Mad World on Kritik: Mad Men Season 5.8
"It Is Being"
Guest Writer: Jeremy Varon

Tuesday, May 8, 2012

[The seventh in the Unit for Criticism's multi-authored series of posts on Season 5 of AMC's Mad Men,  posted prior to the publication of MAD MENMAD WORLD: Sex, Politics, Style, and the 1960s (Duke University Press) Eds. Lauren M. E. Goodlad, Lilya Kaganovsky and Robert A. Rushing]


"It Is Being"

Written by Jeremy Varon (The New School)

By the time Pete Campbell beds the forlorn wife of a philandering suburban fellow traveler, an old-school Mad Men slime-fest seems full on. Explaining his entitlement to “a side dish in the city” — while playing Pete for a life insurance sale — the train mate Howard Dawes had restated the delusional macho writ of Seasons 1-3 which gave husbands license and left their wives miserable: “She’s happy because I provide for her.” Pete, taking the pitch too well, parlays — as per the vintage Don Draper — ennui into conquest, complete with post-coital, existential pillow talk and handsomely mussed hair. 


But there’s a twist. Beth Dawes, after all, had initiated the vengeful seduction, confessing “I used to be like this . . . reckless.” (No prudish Betty, she). As Meg’s mysterious night out snakes through the Campbell plotline, we appear to have graduated into a world in which women at least give as good as they get. Call it progress, the 60s on the slow march.
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Mad World on Kritik: Mad Men Season 5.6
"A Study in Orange"
Guest Writer: Lauren Goodlad

Monday, April 23, 2012

[The fifth in the Unit for Criticism's multi-authored series of posts on Season 5 of AMC's Mad Men, posted prior to the publication of MAD MENMAD WORLD: Sex, Politics, Style, and the 1960s (Duke University Press) Eds. Lauren M. E. Goodlad, Lilya Kaganovsky and Robert A. Rushing]


"A Study in Orange"

Written by Lauren M. E. Goodlad (English/Unit for Criticism)


The title of Mad Men’s sixth episode this season, “Far Away Places,” echoes the 1948 Bing Crosby classic. But insofar as it leads viewers to anticipate the kind of glamorous business trip Don took with Betty in “Souvenir” (Season 3, Episode 8), the song’s yearning for real-life encounters with foreign lands is a feint. Although the episode explores far-off places of sorts, the journeys it takes in this rather complicated segment of Mad Men are more psychic and cultural than geographic. “Far Away Places” does not embark on real trips to Rome, or China, or Spain--though it does take us tripping. And in what has become a veritable leitmotif for Season 5, its most memorable tableaux are illusions.

Last week the show put us squarely in male fantasy terrain when Pete, hard at work with an obliging call girl, chose “You’re my king” over other equally tawdry clichés. Episode 6 opens with Abe’s suggesting that Peggy, nervous about her presentation for Heinz, join him at a showing of The Naked Prey. “You're gonna resist the chance to see Cornel Wilde naked?” he asks. Reviewing the movie in 1967, Roger Ebert called The Naked Prey the kind of “pure fantasy” in which an urbane white man, “set loose naked in the jungle,” discovers to his delight that he can “outrun half a dozen hand-picked African warriors.” Poor Abe. He has taken up Kinsey’s mantle of a white man engaged by the aspirations of the 60s with more humility than the often pompous Paul. Abe is clearly frustrated by Peggy’s distracted focus on work. But does he really want to see this movie?
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